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Every woman is beautiful, powerful, and worthy of greatness.

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Hello & Welcome!

My name is Melanie and I am an aspiring public relations consultant. My professional approach to PR utilizes the Two-Way Symmetrical Model. I believe that the public relations consultant should serve as a liaison between the organization and key publics, rather than as a persuader. I want to act as the bridge that helps connect organizations to their audience.

My philosophical approach in PR follows the Social Responsibility Method. I believe that all companies should be socially aware and accountable for their actions. As a PR consult I want to ensure that I am aways putting good into the world by creating honest work.

This website acts as my portfolio for the digital public relations class I am taking this semester. My campaign focuses on empowering women in business. You can follow me @raibleconsults on Twitter, Instagram, and YouTube.

Please take a look around, and feel free to read my blog!

I’m still learning to accept change as it comes. Rather than running from change, try to embrace it. In the professional world things change a lot. Sometimes for the good and sometimes for the bad. But change presents us with an opportunity to grow while learning from the past. Change is good. Go check out my latest blog for tips on how to grow your following! Link’s in the bio 😊 Using #hashtags on #socialmedia is a great way to gain an audience! You can target specific posts at certain audiences by using catchy words in the form of hashtags. It’s also a great way to gain traffic on your posts. It’s good to give yourself time and space to reflect and heal. You don’t have to be on all the time. It’s okay to have days where you just rest your body and mind. You’re still a boss even if you don’t feel like it. Make sure you go check out the latest blog where I talk about ✨transparency✨ in the workplace!! Content calendars are super helpful when it comes to staying organized while posting content! Don’t let “Imposter Syndrome” stand in the way of your dreams. You are good enough. You are qualified. So, go ahead and apply for that job or ask for that promotion or raise (or both!) You are deserving. You are worthy. 💗 #quoteoftheday #foodforthought #selflove Lesson of the day 😌 #socialmedia #publicrelations #womeninbusiness Wanna learn about the TARES Test??? Go check out my latest blog 😊 Link’s in bio!

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5 Steps to help grow your social media platform

Using hashtags and relatable GIF’s can only get you so far in the world of social media. It really comes down to the kind of content you’re posting and the audience you’re trying to reach. Every audience is different, and when creating a social media platform, it’s crucial to keep in mind which kind of…

To be transparent or not to be… That is the question

In business the term “transparency” is referring to how open and honest a company is with the public. In this blog post we will go over the benefits of being transparent in the workplace, as well a time when transparency backfired. Being transparent can benefit a company for various reasons. A prime example of this…

The TARES Test: What is it and how to use it

First off… What is a “TARES test”? Let’s break it down. The “TARES test” is a set of five principles of ethical persuasion used in the advertising and marketing worlds. Each letter stands for a different ethical question. T: Is the message truthful? A: Is the message authentic? R: Does the advertisement treat the receiver…